We were set a task to create graphic design for ready-made meals packaging with a black background and vibrant food photos. Logotype of the brand was provided by the client.
We delivered three completely different design concepts that were richcolour, simple and free of any overmuch details. The final packaging design was extended to the product line of 5 sku and localised for EU-market.
Also this project included special works with food photographer (we defined the shape and design of stewpot, its color-grades, layout, perspective, canting angle and ingredients that were used when making photos of the product range), photos retouching and prepress works.
