Cardberry appealed to us with an urgent issue of creating completely new design and construction of their card reader's packaging, providing us with logotype, brand identity colors and previous packaging design.
And from three concepts that we delivered, Cardberry chose the range of sketches called Harlequin because of its modern and rich-color style. The background meant to be white or black with multicolored or brand identity colored mosaic pattern. Finally we stopped on black background and brand identity colored mosaic. The key areas were accented by glance varnishing that formed a contrast with the matte background.
We created several variants of box construction - case-box, box with a flap on the front and a lid-bottom box with a lid fixed on a rim. And each variant assumed card placing on a separate fixing tray. It was decided to make a case box, using 2mm laminated binder board.
This project included creating of box die-cut, design and prepress of packaging, and also creating and designing card reader user manual.
