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Art paints label redesign

ARTcapitello, the brand of art paints, asked us to redesign labels of their acrylic paints range. The assortment of ARTcapitello acrylic paints includes two lines - Professional with heavy body, targeted to professional artists, and Basics with soft body, made for beginners. Each color is made in 3 sizes of 50, 85 and 135 ml.


The delivered design is simple, neat and stylish. It uses minor abstract patterns that are similar to paint blotchiness. Labels of both lines have the same postition of all design elements, but they could be clearly differed due to the backgound color - in Professional line it is same to the paint color, and in Basics line it is calm grey.


At a later stage the design will be customized to watercolor gouache and paint sets.

packaging, sticker, label, jar, plastic

  • Project done

    May 2018
  • Client

    KZHK-VIGEN, LLC
  • Brand

    ARTcapitello
ARTcapitello - Art paints label redesign
ARTcapitello - Art paints label redesign
ARTcapitello - Art paints label redesign
ARTcapitello - Art paints label redesign
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